Luftgekühlt means “air-cooled,” and this gathering for vintage Porsches have known to spawn legions across lands and oceans. From Malibu to Tokyo, collectors and enthusiasts from all over the world have descended on this annual Sunday morning Southern California car event with the hopes to see valuable vintage design that represents a fresh perspective in the fragmented landscape of car culture. MWTH created, produced and oversaw all logistical productions and the nuanced organization of this classic ticketed event.